Where Did Buyer Find Their Home?

From a NAR study 36% found their homes through a real estate agent, 36% found their home through use of the internet, and 12% found their home through a yard sign or open house.  Companies like ReMax, Keller Williams, Caldwell Bankers, etc are spending large sums of advertising dollars on magazine and print media advertisement.  However only 2% of all homes purchased in 2009 were discovered using print media. As a result when finding a realtor analyze their technology knowledge.